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Fris Vodka Enters Flavor Segmentadded: February 08, 2010Fris Vodka is expanding its presence in the U.S. market with the introduction of three flavored vodkas – Fris Cherry, Fris Blueberry and Fris Grape. The line extensions are designed to enable retailers to capitalize on the vibrancy of both the flavor and valued-priced segments of the vodka market. “According to Adams 2009 Handbook, Nielsen and NABCA data, the flavored vodka segment remains healthy, up 11.6% (CAGR 2006-2008), despite the sluggish economy,” noted Troy Gorczyca, [...] READ MORE » |
Connecticut Governor Rejects Sunday Salesadded: February 08, 2010Connecticut Governor, M. Jodi Rell has again rejected the idea of allowing the sale of alcoholic beverages in package stores and supermarkets on Sundays. According to a study by the Legislative Program Review and Investigations Committee, lifting Connecticut's ban on Sunday sales could yield $7.5 million to $8 million in increased tax revenue to the state in the year immediately following repeal. The Program Review staff recommends that this state's liquor and grocery stores be [...] READ MORE » |
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Introducing Absolut Berri Acaiadded: February 01, 2010Absolut Vodka announces the debut of Absolut Berri Acai, the eleventh flavor to join the Absolut Vodka portfolio. Absolut Berri Acai is a blend of acai, blueberry and pomegranate flavors. Like all Absolut flavors, Absolut Berri Acai is made from all-natural ingredients, and contains no sugar and no added preservatives. “Our mission is to continue to deliver creative and visionary products to our consumers and trade partners that further solidify Absolut’s leadership position in the [...] READ MORE » |
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Rum
Article by: Liza Weisstuch - Somewhere, the ghosts of colonists are smiling. The spirit that the New England settlers not only consumed by the punch bowl, but produced in great volumes and used as currency, is undergoing a major revival. But this resurgent interest is hardly a rush for rum and colas or a nostalgia-driven longing for piña colada paradise. It’s a fast-growing understanding among distributors, retailers and bartenders, and, hence consumers, that rum can be as diverse as whisk(e)y [...] Read More »
PROFILE: Chris Pedersen
Article by: Fred Bouchard - CHRIS PEDERSEN - 49 Charles Street Liquors - Beacon Hill, Boston, MACandid and casual, Texas-born Chris Pedersen arrived in Boston as a computer specialist, and turned a love for wine into his life’s work when he became manager at this venerable Beacon Hill shop. He turned a faded business around through his passionate immersion, thirst for knowledge, even hands-on winemaking. With its surprisingly capacious footprint, keen selection of single-malts (125) and specialty Bourbons [...] Read More »
Australia's Yarra Vally
Article by: Bill Nesto, MW - Australia, a continent the size of the USA, seems to occupy a virtual space, not a real one, hulking at the fringes just as it appears on our world maps. Last February, we saw images of the devastating brush and grass fires that ravaged the Yarra Valley, one of Australia’s leading quality wine regions. As someone who appreciates that region’s wine, the disaster unexpectedly pulled at my emotions. I had experienced the Valley through the [...] Read More »
The Changing Face of the Beer Industry
Article by: Andy Crouch - Starting in earnest during the early years of the 198Os, few could have guessed just how much the complexion of the American beer industry would change. It’s moved from an era when a small handful of corporate brewers reigned supreme from coast to coast to a time when the plains are dotted with the brands of nearly fifteen hundred small craft brewers. Throw in hundreds of immigrating brands from brewers from all corners of [...] Read More »
Endangerer Cocktail: The Daiquiri
Article by: Pink Lady - The DaiquiriCOCKTALE With frozen, fruit-flavored versions a mainstay of the Island Oasis machine, the Daiquiri might not be the first drink that springs to mind when you think of endangered cocktails. The original recipe for the drink – a simple mixture of rum, fresh lime juice and sugar – is a far cry from these modern, umbrella-ed behemoths, and definitely worth reviving beyond the beachside resort.As with most cocktails [...] Read More »


