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09.2010

Massachusetts Beverage Business

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PALM BAY INTERNATIONAL

STEPHANIE KUBACKI has been appointed as Senior Director of Marketing.  In this newly created position, Kubacki will oversee strategic development, consumer and trade advertising and key initiatives for Palm Bay’s spirits portfolio including Aperol, Skinnygirl Margarita, Frapin Cognac, and other brands.  Kubacki has worked in the beverage alcohol industry for over 12 years and has extensive experience in strategic and commercial brand marketing.  She started her career with Bacardi Canada, where she held numerous positions, eventually leading the Bacardi Rums portfolio marketing group.  Most recently, she was with Diageo North America where she spent over four years as Director of Marketing for California.  In that position, she led the multi-channel team that customized corporate spirits brand programs and drove local marketing initiatives.

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