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09.2009

Massachusetts Beverage Business

archivedOnWineReport

GOING GREEN with PLASTIC BOTTLES

Think that’s completely déclassé? You just might be seeing a lot more of it as businesses are increasingly searching for ways to reduce their carbon footprint. In an effort to be more environmentally conscientious, Sutter Home is switching to plastic for all 187ml wine bottles. Senior Director of Marketing Wendy Nyberg, said, “The plastic bottles weigh only one sixth what the glass bottles weigh and they’re much smaller, so consumers get the same amount of wine in a less wasteful and recyclable bottle.” Wolf Blass announced several months ago it was switching to plastic bottles in Australia.

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