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09.2009

Massachusetts Beverage Business

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archivedBrandNews

GLENFIDDICH 5O YEAR OLD

William Grant & Sons Distillers has released a   version of the liquor that will sell for $16,OOO, making it the second-most expensive in the world.  Glenfiddich 5O Year Old, the family-owned company’s most expensive whisky ever, will be released in 5OO individually numbered, hand-blown glass bottles adorned with Scottish silver and packaged in leather-bound cases.  William Grant had aged just two casks of the single-malt liquor since the 195Os.  The whisky will be distributed in 5O-bottle lots over 1O years, selling at airports for two months before moving to other retailers.  Available from
MS Walker and United Liquors.
Extremely limited

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