Wild Turkey Bourbon
continues its involvement with “The Boot Campaign”, This nonprofit organization – that cultivates awareness and provides assistance for the challenges troops face when returning home – supports veterans through the sale and promotion of signature combat boots. As part of the partnership, Wild Turkey and The Boot Campaign will launch “Boots and Bourbon” – a co-branded charity that runs through September. Each purchase of Wild Turkey Bourbon will help support the campaign. The program will include special co-branded packaging, social media integration and in-store promotions nationwide along with fundraising events throughout the year.