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05.2008

Massachusetts Beverage Business

archivedPromotions

KAHLÚA

KAHLÚA has launched a new, enhanced US website aimed at getting consumers more involved with the brand.  The site, accessed through www.kahlua.com boasts bold graphics from ancient Yucatan ruins to the exotic mountains of Kahlúa’s rugged homeland, Mexico, where visitors can browse through cocktail and food recipes, become educated on how to host the parties, read stories about others whose perfect parties have gone awry, find out where Kahlúa events are happening in their neighborhood or simply learn more about the history and production of their favorite coffee liqueur.

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