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05.2009

Massachusetts Beverage Business

archivedPromotions

THREE-O VODKA

To support the newly launched What’s Your O-Face? ad campaign THREE-O VODKA has launched an online contest inviting consumers to upload their best “O-Face” for a chance to win $1O,OOO and become part of the campaign.  Contestants can log on to threeolives.com/o-face and upload their “O-Face”.  Submissions will be featured in an online gallery for public voting.  (Participants can also use Facebook Connect to rack up votes from online friends.) At the conclusion of the campaign on May 31, Three-O will fly 5 finalists with the most originality and votes to New York City for a photo shoot.  Of those 5, one grand prize winner will become Three-O’s next “O-Face” – receiving a $1O,OOO cash prize and an appearance in the next run of ads.

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