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06.2011

Massachusetts Beverage Business

archivedPromotions

MIONETTO USA

has kicked off a “Live Lively!” sweepstakes campaign which is being promoted via QR (quick response) codes on the Mionetto Prosecco Brut DOC neckers and at mionettousa.com.  By scanning the QR code located on the Prosecco Brut necker with a cell phone, the entry form will appear on the phone screen.  Consumers will be invited to enter to win a range of prizes including: Illy espresso machines, Mionetto wine stoppers, OXO products including barware sets, kitchenware sets, cheese knife sets, wine sleeves, and wine racks.  The promotion will run through August 31.

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