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10.2012

Massachusetts Beverage Business

archivedAtPressTime

NEW ONLINE TIPS PROGRAM

Health Communications, Inc. (HCI) has released eTIPS Off Premise 2.O, a new version of its online training and certification program. Designed to improves the overall online student experience through a new state-of-the-art user interface, participants view video clips and are asked to assess the needs of the customers from both a legal and alcohol-related perspective. The course provides participants with strategies for preventing alcohol sales to underage and/or intoxicated customers. The primary goal of the [...] Read More »

LATITUDE BEVERAGE CONTINUES TO SKYROCKET

Boston’s own Latitude Beverage has scored another major coup. The company, which is less than 5 years old, has been ranked #551 on the Inc. 5OO|5OOO list of the fastest growing privately held companies in the United States. It is also the highest ranked wine, beer or spirits company on the list. The company’s growth rate of 678% over the past 3 years and revenue of $6.9 million in 2O11 is driven by the success [...] Read More »

CAMPARI ACQUIRES APPLETON RUM

It’s been a busy year for Grupo Campari. The Italian drinks company has announced it will purchase Lascelles deMercado & Co., the Jamaican maker of Appleton rum, in a deal worth $414.8 million to hasten the Italian distiller’s push into overseas markets. Campari agreed to buy a controlling 81.4 percent stake and will make a formal tender offer for all the shares. The acquisition is the third-largest by Campari, and marks the company’s entry into [...] Read More »

DRIVEN TO DRINK

Who drinks more, single or married people? The answer may surprise you. Researchers at the University of Cincinnati have found that married women tend to drink more than single women, widows, or divorcees. Meanwhile, married men tend to drink less than their single or divorced friends. In fact, divorced men tended to drink the most, while divorced women actually drank less than their married counterparts. So naturally, the researchers blamed the men. Marriage (and perhaps [...] Read More »

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