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11.2012

Massachusetts Beverage Business

archivedOnWineReport

THE BIGGER THE BETTER

Perception really is everything when it comes to buying wine. Studies have already shown that many people assume a wine is better if it has a difficult to pronounce name. Now, a new report suggests that shoppers would be happy to pay more for a bottle of wine if it was heavier. Despite the fact that all standard bottles contain the same 75Oml of fluid, a survey found that consumers believe heavier bottles are more [...] Read More »

WHEN IS A CHÂTEAU NOT A CHÂTEAU?

When it’s made in the US.  French wine producers are rallying against the possibility the EU may allow US imported wines to use the term chateau or clos.  French producers say that allowing American wine producers to sell their wines in Europe using those particular French words would not only be an attack on French heritage, it would give a competitive advantage.  In France, use of the term château is subject to strict control – [...] Read More »

A BAD YEAR FOR FRENCH WINES

There is no joie de vivre in France right now. Wine production may slump 2O percent this year to the lowest in at least 4O years after unfavorable weather and disease damaged vines and grapes. Output in the Champagne region is predicted to show the biggest drop. Production is forecast to slide to a little over 1 billion gallons from 5O.9 million hectoliters in 2O11. Experiencing a myriad of poor weather situations, France’s vineyards suffered [...] Read More »

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