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02.2014

Massachusetts Beverage Business

archivedOnBeerReport

SMALL BREWERS BIG IMPACT

CRAFT BEER may account for less than 1O% of the overall beer industry but it packs quite an economic punch.  According to a new analysis by the Brewers Association (BA), small and independent American craft brewers contributed $33.9 billion to the US economy in 2O12 – with California, Texas and New York among the top-grossing states.  The figure is derived from the total impact of beer made by craft brewers as it moves through the [...] Read More »

BREWDOG GOES FOR CROWDFUNDING

IF THERE’S A TREND that’s hot right now, it’s crowdfunding as small, independent businesses increasingly find success by pitching themselves to potential investors through the social media forum. Particularly impressive has been Scottish brewer Brewdog which closed its “Equity for Punks” share ownership offer a monthly early after hitting its £4.25 million (US $7 million) investment target. The independent brewer – whose brands include Punk IPA, 5am Saint and Dead Pony Club – claimed it [...] Read More »

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