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10.2012

Massachusetts Beverage Business

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archivedBrandNews

KAHLÚA

KAHLÚA  – The brand is giving its logo, bottle and shipper design a more modern facelift.  The new bottle has a metallic twist-off cap, and an optimized logotype, resulting in a sharper look.  Shippers have been redesigned: the base brand shipper is a bold red, incorporating the brand’s signature “Delicioso” banner, and a large “Rum & Coffee Liqueur” call-out below the case cut line.  The new enhancements will be available for retail and on-premise outlets [...] Read More »

BURNETT’S CANDY CANE FLAVORED VOD

BURNETT’S CANDY CANE FLAVORED VODKA – This first-of-its-kind candy cane flavored vodka is the 29th addition to the brand’s portfolio.  The new flavor is supported by holiday POS for floor displays and shelf facings, as well as sales education materials.  Suggested retail is $9.99 for a 75Oml.  Also available in 1.75L and 1L sizes from MS Walker through the end of December. [...] Read More »

SEAGRAM’S PEACH TWISTED GIN

SEAGRAM’S PEACH TWISTED GIN – The newest addition to the brand’s flavored gin portfolio combines traditional Seagram’s Gin with fresh peach flavor.  Suggested retail is $11.99 for a 75Oml.  Also available in 5Oml, 2OOml, 375ml, and 1.75L sizes from United Liquors. [...] Read More »

PLANTATION 3 STARS RUM

PLANTATION 3 STARS RUM – This white rum is named in honor of the three rum-producing islands of the Caribbean from which Plantation 3 Stars is crafted: Barbados, Trinidad and Jamaica.  Un-aged rums from Barbados and Jamaica and a 12-year aged Jamaican rum are blended with 3-year aged Trinidad rum that has been carbon filtered to maintain its white color and to remove the heavier tannins.  Suggested retail is $24.99 for a 1L bottle.  Available [...] Read More »

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