Massachusetts Beverage Business


Tequila, the Business

Article by: Liza Weisstuch - Given the centuries-old legacy of alcoholic beverages it took a very short time for Tequila to go from a native Mexican spirit that might be palatable if you’re lucky, to a highly regulated industry that has diversifying exponentially each year.The Beckmann (formally Cuervo) family remains the oldest tequila-making clan in Mexico and has interests that span far beyond the brand that carries its heritage-rich name.  Little wonder considering that according to data compiled [...] Read More »

Tequila, the Visit

Article by: LIZA WEISSTUCH - A VISIT TO TEQUILA. . . the unique qualities of each brand of tequila are achieved through carefully derived formulas each of which involves a delicate balance of ancient knowledge, agricultural prowess, modern technology, and a dash of sunny whimsy. Tequila is perhaps the most regulated spirit in the world. There are about 144 tequila distilleries in Mexico, though some are non-operational today. For the most part, they’re concentrated in the state [...] Read More »


The Wine & Spirits Wholesalers of America wrapped up its Sixty-Sixth Annual Convention & Expositionwith the presentations of the 2OO9 WSWA Lifetime Leadership Award and the Sidney Frank Award to industry visionaries Robert Epstein and A. Raymond Tye.Robert Epstein President of Horizon Beverage Group was presented with the WSWA Lifetime Leadership Award, given annually to the wholesaler who displays exemplary characteristics both in business and community work, and who contributes to the overall [...] Read More »


Article by: Ben Sandrof - That dusty old bottle sitting on countless bars back shelf could be one of many potable or non-potable spirits being massively overlooked by most bartenders and imbibers. Until recently that is. With the serious cocktail resurgence in full effect we see bartenders all over the country and world, mixing old school vintage cocktails as well as more modern recipes with the help of all kinds of bitters – using them as flavor enhancers and modifiers [...] Read More »

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