Massachusetts Beverage Business


Sauza Tequila Tres Generaciones

This line of super premium triple-distilled tequilas is being relaunched with new packaging for its Plata Reposado and Añejo marques.  While keeping its signature shape, the new packaging tells the brand’s story through the craftsmanship of its founders and the tequila-making process in a modern and stylish way.  The front label features medallions of the three founding Dons of Sauza (Don Cenobio, Don Eladio and Don Francisco Javier) [...] Read More »


This is the tenth flavor to join the Absolut Vodka lineup.  Aromatic and juicy with a fruity taste it has the pronounced and genuine character of ripened mango.  Like all Absolut flavors, Absolut Mango is made from all-natural ingredients and contains no sugar and no added preservatives.  World famous for its iconic bottle, the new packaging reinforces its strong heritage in the field of design.  The bottle design [...] Read More »


These two new flavors from the Burnett’s flavored vodka line are now available.  The flavor portfolio is one of the largest in the country and includes Blueberry Cherry, Coconut, Grape, Lime, Mango, and Pomegranate.  The launch of the new flavors will be supported by POS for floor displays and shelf facings, as well as sales education materials.  The new vodkas are available in PET 1.75L and glass 1L/75Oml [...] Read More »

Wolaver’s Organic Pat Leavy’s All-American

Brewed with Oregon-grown organic hops and American organic malts this new release is named in honor of local hop grower Pat Leavy who grows organic hops for the brewery.  The All American ale is brewed with his organic Fuggles, Goldings, and Magnum hops.  The amber colored ale is available in 6-packs and on draft.  [...] Read More »

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