Massachusetts Beverage Business



JAGERMEISTER has a new ad campaign: “Stronger Bond”.  Aimed at the 21-29 male demographic, the spot features seven men at the top of their respective crafts who embody the “edge” of Jagermeister.  They also are part of a group whose success relies on their strong bonds with others.  The ad features five-time world champion bullfighter Rob Smets’ induction into this group, inclusive of an All-Pro wide receiver, rock icon, world champion boxing trainer, NASCAR pit [...] Read More »

Anchor Distilling - Anchor Distilling Co. has launched a new comprehensive and educational website that allows for easy navigation through Anchor’s portfolio consisting of over 325 craft spirits and 7O brands from 16 countries.  The site includes brand overviews, product details, tasting notes, fact sheets and information on Anchor Distilling Company.  [...] Read More »

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