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11.2008

Massachusetts Beverage Business

archivedFeaturedArticles

Valtellina

Article by: Bill Nesto, MW - I asked my driver an Italian who had traveled all over his country, how to get there. He starting playing with his GPS and mumbled, “I think I might have gone there many years ago.”Valtellina is a valley that runs 45 kilometers, east to west, deep in the Alps, a few kilometers from the Swiss border. The adjective “heroic” best describes the work that it takes to tame the steep mountain slopes. Rock terraces transform [...] Read More »

Winter Beers

Article by: Lew Bryson - You know it, because your customers are the ones who find that variety so interesting. These holiday beers aren’t just different, they’re like limited editions: they’re here now, and then they’ll be gone. That’s enticing. “There’s something to be said for a beer that’s only available once a year,” acknowledges Tim Bush, general manager at Colonial Spirits in Acton. that was thenThing is, for the past fifteen years or so, [...] Read More »

Stuff to Stock

Article by: Liza Weisstuch - As you’re reading this your customers are probably already busy getting holiday plans in order and mapping out their gift-buying strategies.  As the holidays approach you begin to see people more and more frequently in the store, so now is a good chance to offer customers a few little extras. Put an array of wine-,  beer- and cocktail-related accessories, volumes and vessels on your shelves.  The items could jazz up your store and grab [...] Read More »

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