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03.2011

Massachusetts Beverage Business

archivedBrandNews

SHIPYARD BREWING DOUBLE OLD THUMPER and BREWER’S BROWN ALE

SHIPYARD BREWING DOUBLE OLD THUMPER and BREWER’S BROWN ALECreated by Master Brewer Alan Pugsley, the Double Old Thumper has a deep copper hue and spicy hop aroma with a complex malty finish featuring a dry Simcoe hop bite.  Considered to be the big brother of Old Thumper Extra Special Ale, it is 11.2% ABV.  In homage to Old Thumper, the package features an illustration of two of the famous Ringwood boars heads.  The Brewer’s [...] Read More »

FETZER VINEYARDS

FETZER VINEYARDSThe winery is releasing a limited edition Earth Day bottle for its 2O1O Chardonnay featuring a label designed by renowned California artist Anne Kessler.  Additionally, in honor of Earth Day and its 25 years of sustainability initiatives, Fetzer is donating $1O,OOO to Leave No Trace, an organization dedicated to the responsible enjoyment and active stewardship of the outdoors.  Since 1986, Fetzer Vineyards has focused on energy conservation and carbon emission reduction, natural pest [...] Read More »

CHRISTIAN BROTHERS HONEY

This new addition to the Christian Brothers Brandy line combines natural honey with brandy.  Marketing materials will utilize the Christian Brothers’ “CB & . . .” tagline by adding “CB & . . . a taste of honey.”  The flavor extension will be supported by a trade media schedule.  In addition, the product features an array of in-store and on-premise POS.  Available from MS Walker. [...] Read More »

KNAPPOGUE CASTLE TWIN WOOD 16 YEAR OLD IRISH SINGLE MALT WHISKEY

KNAPPOGUE CASTLE TWIN WOOD 16 YEAR OLD IRISH SINGLE MALT WHISKEYThis new release is aged in two types of barrels, a first for the brand. After 15 years and three months in bourbon casks, the whiskey spent a final nine months maturing in casks specially infused with Oloroso Sherry.  This finishing has added complexity and notes of nutty, sherry maltiness to Knappogue Castle’s characteristic smooth, mellow taste.  Mark Andrews III, son of the brand’s [...] Read More »

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