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11.2012

Massachusetts Beverage Business

archivedfeaturedarticles

Winter Drinking

Article by: Andy Crouch - The seasonal variety of craft beer is perhaps its greatest selling point for both consumers and retailers.  When the weather shifts from warm days to chilly nights, frost-nipped beer lovers turn to rich, hearty beers – including bocks, dubbels and imperial porters – to help them cope with the seasonal change.Despite the occasional crowing for a pumpkin beer in February, an Octoberfest in May or a Kölsch in December, we all have to [...] Read More »

ENDANGERED COCKTAIL OF THE MONTH – HOLIDAY DRINKING

Article by: Pink Lady - Your holiday dance card is surely full of fetes, parties and soirees.  Chances are that for at least one such occasion, you’re tasked with bringing something delicious.  Why not come armed with punch?  We LUPEC ladies are fond of following very traditional recipes for our punches.  Why not?  If a barroom full of the Sons of Liberty could get down with a bowl, we can too.  Especially here in old New England.This [...] Read More »

Boston Shaker's Adam Lantheaume's Ideas on Gift Giving 2012

Article by: Adam Lantheaume -  There’s a chill in the air, tiny white lights twinkle on at dusk, festive music is playing everywhere and bells are jingling outside of the shops. Don’t look now but the holidays are upon us with a vengeance.  Your customers will soon be revving up their shopping as they seek out the ultimate hostess presents, quick stockings stuffer or perfect co-worker gifts.  Sure, you can’t miss [...] Read More »

A DRINK WITH . . . MATT LAMBO

Article by: Brandy Rand - BRAND MANAGER for CISCO BREWERS, TRIPLE EIGHT DISTILLERY and NANTUCKET VINEYARDMATT LAMBO is one of those people who can truly say he’s had a hand in building a brand from the ground up.  Lambo is a jack of all trades (sales, events, marketing) who has spent 1O years as Boston’s face for Cisco Brewers, Triple Eight Distillery and Nantucket Vineyard.  He’s seen the evolution of craft beer go from niche to mainstream with [...] Read More »

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