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09.2014

Massachusetts Beverage Business

BrandNews

WINES THAT ROCK – This line of wines was created in partnership between the managers of some of the most successful bands in history and the Mendocino Wine Company.  There are five varieties in the collection which include: The Police Synchronicity 2OO8 Red Wine Blend which has flavors of strawberry and bright raspberry with a long finish; The Rolling Stones Forty Licks 2O1O Merlot with aromas of plum, cinnamon stick and leather with flavors of spiced currant, red pepper and cranberry; Grateful Dead 2O1O Steal Your Face Red Wine Blend that has a nose of black cherries and peppered bacon with a vanilla and caramel finish; Pink Floyd The Dark Side of the Moon 2OO9 Cabernet Sauvignon with notes of cedar and vanilla with flavors of black currant and cherry and Woodstock 3 Days of Peace and Music 2O1O Chardonnay that has aromas of pear and papaya with flavors of Asian pear, apple and citrus.  The entire line is produced at the “Greenest Vineyard in America” whose standards include sustainable farming practices that feature 1OO% solar and wind power, carbon neutrality, and labels printed on recycled paper with soy-based ink.  A portion of the proceeds from every bottle sold goes to TJ Martell Foundation which funds leukemia, cancer and AIDS research.  Suggested retail is $14.99 per bottle.  Available from MS Walker.

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