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04.2014

Massachusetts Beverage Business

BrandNews

SAMUEL ADAMS REBEL IPA – This West Coast-style IPA is brewed with five types of American hops from the Pacific Northwest.  Big citrus and grapefruit aromas along with piney and resinous notes come through in both the flavor and aroma.  The yeast imparts a slight fruity flavor.  The Rebel IPA was created in the Samuel Adams nanobrewery, or “nano” which is a small batch 1O-gallon system that operates independently within the Boston Brewery.  Suggested retail is $7.99 to $9.99 for a 6-pack and $14.99 to $17.99 for a 12-pack.  Available from Atlas Distributing, Burke Distributing, Commercial Distributing, L.Knife & Son, and Merrimack Valley Distributing.

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