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04.2014

Massachusetts Beverage Business

Promotions

HACKER-PSCHORR

HACKER-PSCHORR is sponsoring a contest asking consumers to submit ideas and sketches for a new Weisse beer tap handle.  The winner receives beer for a year from Hacker-Pschorr.  A panel of judges from Munich and the US will select the winning idea, which may be integrated into the final tap handle design.  Participants can enter ideas at facebook.com/hackerpschorrUSA.  The drawing will take place in early November.

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