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09.2014

Massachusetts Beverage Business

onbeerreport

BEER BUBBLES TO THE TOP

AS THEY HAVE for most of the past two decades, Americans who drink choose beer over wine and liquor as the type of alcohol they imbibe most often. This year, 41% of US drinkers report they typically drink beer; 31% name wine and 23% liquor. At 41%, Americans’ current preference is among the highest Gallup has recorded since beer tumbled to 36% on this measure in 2OO5 – although still not as highly favored as [...] Read More »

SWOONING FOR AMERICAN CIDER

NO DOUBT about it, Americans are falling in love with cider.  The market continues its steady climb to new heights with each new monthly release.  Combined data from the US Department of Commerce (imported cider) and Tax and Trade Bureau (TTB) wine reports (domestic cider) show April 2O14 volumes up 42 percent from April 2O13 (the most recent data available).  Domestics grew 43 percent for the month, and imports grew 39 percent.  April volumes took [...] Read More »

CRAZY FOR CRAFT

WE MAY be enamored with cider but craft beer has got us hooked. The mid-year numbers are out for the category and they are impressive indeed. According to new data released by the Brewers Association, small and independent craft brewers enjoyed continued growth as American production volume increased 18 percent during the first half of the year. From January through the end of June, approximately 1O.6 million barrels of beer were sold by craft brewers, [...] Read More »